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White Paper
Friday, October 17, 2025
Starkweather Association Services
Managing Event Costs & Member Expectations on YourMembership
Budgets are tightening, expectations are rising, and every registration decision now comes down to clear value.
Guide
Thursday, October 16, 2025
GrowthZone
Master Event Marketing Before, During, and After Every Event
Learn how to plan, promote, and execute events that drive member engagement and attendance. Download GrowthZone’s step-by-step event marketing guide designed for association professionals.
Infographic
Monday, September 15, 2025
Neon One
Let’s Get Together: Event Invite Checklist & Templates
Events aren’t just any regular party. They are powerful opportunities for your nonprofit to bring your community together, show off your impact, get folks excited about your mission, and, of course, raise some funds! The templates in this guide will help you make sure that your event invitations hit the mark and standout in a crowded inbox.
Guide
Wednesday, September 10, 2025
Starkweather Association Services
Close the Digital Gap and Get More from YourMembership
Most associations use only a fraction of YM’s potential – our guide shows you how to unlock the rest.
Worksheet
Monday, August 11, 2025
Lead Marvels Inc
Evolve Your Sponsorship Strategy: A Self-Guided Worksheet for Association Leaders
The sponsorship landscape is evolving quickly. Traditional offerings like logo placement and event booths no longer cut it with sponsors. This worksheet is designed to help your association rethink and evolve its sponsorship program in response to these shifting expectations.
Research / Report
Friday, June 27, 2025
Marketing General Inc.
2025 Membership Marketing Benchmarking Report from MGI
MGI is pleased to share the results of our 2025 Membership Marketing Benchmarking Report. This year’s report provides valuable insights into the strategies and tactics related to member engagement, generational shifts, dues increases, and the use of AI.
White Paper
Wednesday, March 19, 2025
Expo Logic
How to Build a Winning Event Strategy: The Ultimate Guide
Learn how to build a winning event strategy that boosts engagement, increases retention, and maximizes ROI. Discover key elements, best practices, and tips for optimizing your event strategy to deliver measurable results.
White Paper
Wednesday, February 5, 2025
Expo Logic
The Ultimate Guide to Event Marketing
Learn how to approach event marketing with a focus on the entire lifecycle—from pre-event registration marketing to post-event engagement.
Guide
Wednesday, January 1, 2025
Expo Logic
Ultimate Guide for Submitting Your Event Registration Software RFP
Learn best practices to check the box on your perfect match.
White Paper
Wednesday, July 19, 2023
Lead Marvels Inc
How to Extend the Life Cycle of Your In-Person Events
In this latest installment of our Association Executive Guide Series, learn how to supplement your events with a digital platform to expand their value and increase their utility for members and sponsors alike.
Guide
Monday, October 17, 2022
GrowthZone